the Aplo Blog
Tips and insights from our team to yours! 

Google and Yahoo have released new 2024 email sender requirements. Make sure you are compliant with these requirements to ensure your email marekting remains effective. This blog dives into what is required.

January 1, 2024

Step-by-step approach to integrating Klaviyo with Shopify.

June 16, 2022

Enhancing your Shopify store performance with Triple Whale: A detailed guide for data-driven growth and efficiency!

February 1, 2023

Exploring the variety and impact of Meta ad formats, this guide details how e-commerce marketers can effectively use these tools to enhance their advertising strategies on social media platforms.

May 18, 2023

Key email marketing metrics crucial for e-commerce success, including click-through, open, and conversion rates, and highlights strategies to enhance email campaign effectiveness.

November 6, 2023

Overview of vital SMS marketing metrics for e-commerce, emphasizing their role in enhancing customer engagement, driving sales, and ensuring effective campaign strategies.

November 6, 2023

The blog provides an insightful overview of Meta's Advantage+ Shopping Campaigns, focusing on its features, benefits for e-commerce marketing, and best practices for effective use in digital advertising strategies.

November 1, 2023

The blog provides an overview of SMS marketing in e-commerce, detailing its role in enhancing customer engagement and sales, and outlines key strategies and best practices for effective implementation.

July 1, 2022

Learn how Attentive Mobile SMS marketing can improve customer engagement and drive growth in e-commerce businesses. Uncover the benefits, key features, and effective strategies for implementing Attentive Mobile in your marketing efforts.

October 2, 2023

Discover how Tapcart has created a powerful new channel through mobile app integration. Learn about its benefits, features, and implementation strategies for your e-commerce business.

September 4, 2023

Dive into Triple Whale and discover its capabilities in e-commerce analytics. Learn about its key features, benefits, and strategies for integrating this tool into your e-commerce business for enhanced data-driven decision-making.

August 9, 2023

Learn how Klaviyo's advanced features and personalized campaign strategies can elevate your customer engagement and drive business growth through email marketing.

August 1, 2023

Discover how to easily add products to your Shopify store with this straightforward guide. Perfect for those starting or growing their business, learn to create compelling listings, manage inventory, and optimize for SEO to attract and engage customers.

August 1, 2023

Explore how Retention.com can add to your customer acquisition and retention strategy. Learn the basics, importance, and implementation of this tool.

April 3, 2023

Explore our guide on ecommerce conversion rate optimization, covering both fundamental and some advanced strategies to improve your website's performance and boost conversion rate.

August 1, 2023

Dive into details about an amazing resource which is the Meta Ad Library. Discover how to access, search, and use insights from ads across Meta's platforms to enhance your paid acquisition creative strategy. Ideal for both beginners and advanced marketers aiming to monitor competition.

July 1, 2023

Learn how to effectively use email pop-ups to grow your email list. This guide covers design tips, strategic implementation, and optimization tactics for businesses at all levels.

July 6, 2023

Brush up on SMS marketing compliance in Canada. Our guide covers everything from opt-in requirements to CASL regulations, helping you engage customers confidently and legally.

August 29, 2023

Understand SMS marketing compliance in the USA with our guide. Learn about opt-in requirements, abandoned cart messages, and how platforms like Attentive ensure your strategy stays compliant.

August 30, 2023

Learn how to use exit-intent pop-ups as a direct-to-consumer e-commerce business. Learn how they work, their effectiveness on mobile, and best practices for creating pop-ups that convert.

September 19, 2023