Case studies

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Scaling Ad Spend 944%

Sharing how we approached scaling Follow Your Legend, leading to increasing ad spend by 944% and revenue by 982% in two months. Our approach in optimizing email, SMS, and paid ads led to significant improvements in customer acquisition and profitability.

Growth Marketing

Follow Your Legend

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6-Figures in Ad Spend Per Day

Showcasing the contribution our strategy had to Troll Co.’s 80% YOY growth during BFCM. Outlining how our strategies across email, SMS, and paid advertising campaigns significantly increased revenue and enabled scaling of their daily ad spend to six figures.

Growth Marketing

Troll Co. Clothing

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124% Growth in New Customer Revenue

Sharing how we drove 124% YOY growth in new customer revenue in Q4 of 2023. We detail what steps we took to allow for a 128% increase in spend while maintaining efficiency metrics. Additionally, walking through initial changes on the email and SMS side that had a positive impact.

Growth Marketing

Broya

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Driving Consistent YOY Growth For 3 Years

This case study describes how we drove consistent YOY growth for Scentify, a luxury home fragrance brand, partnered with us in January 2022 to scale their direct-to-consumer (DTC) efforts. The challenge was clear: they needed sustainable growth through paid ads and email/SMS marketing to maximize their growth rate while maintaining profitability.

Growth Marketing

Scentify

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Scaling Spend While Increasing ROAS & Profitability

This case study discusses how we approached scaling Simple Kneads accross paid acquisition and retention. Specifically diving into strategies we deployed to scale spend while increasing ROAS and profitability.

Growth Marketing

Simple Kneads

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112% Growth in the First 2 Months

Showcasing the strategies we deployed for Collection Prints’ to achieve 112% growth in the first two months. Highlighting the effective full-funnel marketing strategy, aggressive paid acquisition, and targeted email/SMS campaigns that culminated in a substantial revenue increase, and a 249% increase in November email revenue.

Growth Marketing

Collection Prints

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300% Monthly Revenue Growth

Discussing Vitamin Patch Club’s 300% monthly revenue growth, our strategy involved optimizing their email, SMS, and paid ads. This led to a 440% increase in monthly email revenue and tripled their active subscribers.

Growth Marketing

Vitamin Patch Club

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Growing Profitably

Highlighting our impact in achieving Murdy Creative Co.’s 80% YOY growth. Outlining the approach we took on email, SMS, and paid ads to drive a 27% increase in AOV and scale their business.

Growth Marketing

Murdy Creative Co

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55% YoY Growth

Highlighting our role in Iced Tea Aesthetics’ journey to a 55% YOY growth, detailing the sustainable scaling implemented through a full-funnel growth strategy, integrating humor and segmentation in email and SMS campaigns, and adapting to Facebook advertising post-iOS14.5 update.

Growth Marketing

Iced Tea Aesthetics

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Read more from our blog

Is SMS Worth It?
MarketingIs SMS Worth It?

SMS should be strongly considered by all DTC e-commerce businesses out there.

June 23, 2022

E-Commerce in a Recession
MarketingE-commerce in a Recession

Recessionary times can present challenges and opportunities for any business, not just e-commerce.

July 7, 2022

How Being Aggressive in Q3 Will Make Q4 Performance Better
MarketingHow Being Aggressive in Q3 Will Make Q4 Performance Better

Being aggressive in Q3 can significantly improve your performance throughout Q4 and into the New Year.

August 11, 2022

BFCM Marketing Strategies for Paid Ads
MarketingBFCM Marketing Strategies for Paid Ads

We’re one month away from Q4, and that means BFCM is approaching us! With planning underway for many brands, here are two ways to run your BFCM ad creative.

September 1, 2022

Infographic summarizing how to conduct an e-commerce audit
MarketingHow e-Commerce Audits Should Be Conducted

There are two ways to make more money as an e-commerce business: 1) Acquire customers for less or 2) Make customers worth more to you over time.

July 14, 2022

Building a Resilient E-Commerce Business in 2023
Building a Resilient E-Commerce Business in 2023

As we look towards e-commerce in 2023, it is imperative that businesses focus on building resilience.

December 16, 2022

Scaling Meta Spend During BFCM
MarketingScaling Meta Spend During BFCM

How to scale Meta budgets during the holiday season. Here are a few things to consider when planning your scaling strategy on Meta during the BFCM time frame.

November 1, 2022

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APLO GROUP

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APLO GROUP

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APLO GROUP

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APLO GROUP

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APLO GROUP

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APLO GROUP

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