Join the next live edition of The Ecom Scaling Show, presented by Free To Grow CFO and Aplo Group.

On the docket: A deep dive into the 2026 Cash Flow Framework.

Most brands treat cash flow as a byproduct of sales; we’re going to show you how to treat it as a controllable, strategic lever.

You’ll walk away with a clear understanding of how to protect your liquidity and ensure your capital is fuelling growth rather than sitting idle.

The agenda includes:

-Inventory Planning

Where Cash Flow is Optimized (or Goes to Die): We’ll break down how to bridge the gap between your warehouse and your bank account so your money stays liquid, not stuck on a shelf.

-Strategic Financing

Turning Your Manufacturer Into Your Credit Line: How to move beyond traditional debt by structuring your supply chain relationships to fund your growth.

- Liquidation Safety Nets

Strategies To Move Overstock or Under-perfomers: No forecasting method is perfect. We’ll show you how to build a “Plan B” to offload inventory quickly without destroying your brand’s bottom line.